Diversifying Revenues and Readers: Exporting to Europe and the World
August 30, 2021
September 1, 2021
Canadian publishers and staff can attend up to 6 short sessions on various opportunities to sell their magazines and content abroad.
The Magazine Association of BC and Erak Global Works, Ltd. have partnered to offer an export series for Canadian magazines.
This event is particularly timely as this year, the Canada Periodical Fund's Business Innovation component has export funding of up to $20,000 available to eligible Canadian magazines.
The deadline for applying is September 15, but as it has a rolling approval process, applicants are encouraged to apply as early as possible to increase the chances of their export project being approved for funding.
Monday, August 30:*
10-10:45 a.m. PT: Introduction to exporting your magazine: projects and plans, CPF export grants - Steven Casey, Business Development Director and Regina Erak, Managing Director, Erak Global Works, Ltd.
11-11:45 a.m. PT: International syndication made easy: The Content Exchange - Joris van Lierop, Co-Founder and CEO, The Content Exchange
* NOTE: the Content Exchange will fully refund registration for 30 registrants who attend both the introductory session and its own presentation on Monday.
Tuesday, August 31:
10-10:45 a.m. PT: Using Readly to reach readers worldwide, grow global profits, and gain insights from your readers - Chris Couchman, Head of Content, Readly*
11-11:45 a.m. PT: How to go global: keys to success from a Dutch publisher who makes it work - Léon Bouwman, Publisher, New Skool Media B.V.
* NOTE: Readly will provide a free trial one-month subscription with unlimited access to 5,000 titles to each attendee that comes to its session.
Wednesday, September 1:
10-10:45 a.m. PT: Exporting Canadian magazines into Europe: strategy, logistics, risks and rewards - Luciano Stulin, Head of International, IPS Distribution / Pressevertrieb GmbH
11 a.m.-11:45 a.m. PT: Keeping it legal: licensing, contracts and rights clearing - Regina Erak, Managing Director, Erak Global Works, Ltd.
11:45 a.m.-12:05 p.m. PT: Wrap up: key take-aways, next steps, grant proposal ideas and application assistance - Steven Casey, Business Development Director, Erak Global Works, Ltd.