About Reel Green™
Reel Green™
News
Reel Green™ Vendor Spotlight: Cool Air Rentals
Reel Green™ Vendor, Cool Air Rentals, is the largest independent fleet of portable air conditioning units in Western Canada, focusing on bringing efficient and hassle-free solutions to all customers. Founded back in 1995, Cool Air Rentals provides services for...
Telefilm Makes Sustainability Plans Mandatory
Films selected for funding under Telefilm Canada’s production support programs will now be required to submit a sustainability plan before the start of principal photography. The requirement was announced in an industry advisory by the Crown corporation on Tuesday...
Canadian Academy introduces Sustainable Production Award for 2024 Canadian Screen Awards
On April 11th 2023, the Academy of Canadian Cinema & Television and CBC announced the introduction of the Sustainable Production Award, which is designed to recognize a production that has shown excellence in sustainable production and has had a measurable...
Canada’s Motion Picture Climate Action Catalyst
Sustainable production efforts in British Columbia were formalized 10 years ago through the Reel Green initiative, a resource centre with a collection of best practices to help productions reduce their environmental impacts and improve their overall environmental footprint.
The Reel Green™ initiative is a mainstay at Creative BC and we are looking ahead to the next decade and how we can empower and inspire productions to innovate and implement sustainable production practices, and industry stakeholders to collectively support this effort. We are prioritizing education, engagement, communications, and resources as we develop a platform for the reduction of environmental impacts and stakeholder engagement at the local level to set an example for other jurisdictions globally.
Our Vision
A sustainable and thriving industry with a positive and healthy relationship with our environment and society.
Our Mission
To enable the evolution and implementation of sustainable practices in the motion picture industry to contribute to the betterment of the world.
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Governance
Through its operating principals, Reel Green™ promotes an ambitious, non-political vision for sustainable production based on sound scientific understanding, policy and reasonable business for the benefit of the motion picture industry and the international community.
Reel Green™ prioritizes strategic activity, investing all funding in program development and delivery while working with organizations committed to delivery on these terms. Reel Green™ seeks to do this efficiently and with the broadest representation of industry stakeholders as possible.
Reel Green™ is governed by an Advisory Committee made of industry stakeholders who are recognized above as industry contributors. This committee works hand in hand with Creative BC to realize the goals and objectives of the Strategic Plan. The committee meets regularly to monitor the progress of the Reel Green™ program, offer valuable insights and resources, and participate in program objectives.
Provincial Partners
Alberta Film Commission
Bureau du Cinéma et de la Télévision du Québec/Quebec Film and Television Council
Calgary Economic Development
CBC/Radio-Canada
Manitoba Film and Music
Newfoundland and Labrador Film Development Corporation (NLFDC)
Ontario Creates
Screen Nova Scotia
Advisory Committee
Amazon Studios Canada
Association of Canadian Film Craftspeople Local 2020 Unifor (ACFC West)
Bridge Studios
Canadian Media Producers Association-BC Producers Branch
DGC BC
Eagle Creek Studios
Earth Angel
EP Canada – Entertainment Partners Canada
ICG 669
IATSE 891
Martini Film Studios
MBS Equipment Company (MBSE)
MPA Canada
Motion Picture Production Industry Association (MPPIA)
NBC Universal
Netflix
North Shore Studios
Sim International
Sony Pictures Entertainment
Sunbelt Rentals
Teamsters Local 155
Thunderbird
Union of British Columbia Performers (UBCP/ACTRA)
Vancouver Film Studios
William F. White International Inc.
Strategic Plan
A Greener Return during COVID-19
We can stay healthy and be green at the same time. Read more about how we can prioritize sustainability while following the recommended COVID-19 Protocols.
Partners
