Music Company Development

The Music Company Development program supports the sustainability, growth, and capacity of BC's music companies. 

In 2021/22 this program will have two intakes.


This intake provides operational support for music companies affected by the COVID-19 pandemic, to assist with recovery and restart.

Opens September 15, 2021 | Deadline October 20, 2021


This program supports the sustainability, growth, and capacity of B.C.'s music companies. Music companies can apply for business development activities.

Opens December 8, 2021 | Deadline January 26, 2022

Guidelines and application materials for these intakes will be available on the program launch date.

  • This intake will provide operational support for music companies affected by the COVID-19 pandemic, in order to assist with the recovery and restart of the music industry.

    Grants of $500-$50,000 will be disbursed to support operational expenses, based on need, impact, and resilience. 

    Applications open on September 15, 2021. The deadline for applications is October 20, 2021 at 11:59 PM PST.

    The review period for complete applications is approximately 6 weeks after the program deadline date. 

    Please read the guidelines for the Operational Support intake: 

    Applications will be scored according to the criteria in the scoring priorities sheet below:


  • Join Creative BC staff to learn about the Music Company Development: Operational Support program and how to apply. Register for your online info session today:


    One-hour grant coaching sessions are available for new and previously unsuccessful applicants from underrepresented groups and regions of BC. Grant coaches can provide feedback on your applications for Amplify BC programs. 

    This includes artists and companies from and serving the following groups:  

    • Indigenous peoples
    • Black community 
    • People of Colour
    • Deaf and Disability community, and those who live with chronic illness or are neurodiverse
    • LGBTQ2IA+ and gender diverse

    This also includes people from underrepresented regions of BC: 

    • Cariboo
    • Kootenay
    • Nechako
    • North Coast
    • Northeast
    • Thompson / Okanagan
    • Vancouver Island and Coast (excluding the Capital Regional District / City of Victoria)


    1. Sign up for grant coaching session by choosing a coach below.  

    2. Read the guidelines and start writing your grant application before your appointment, and come with specific questions. Share your saved application link or application materials with your grant coach, to receive feedback on your draft. 

    3. You are limited to ONE grant coaching session. Please do not sign up for multiple sessions with multiple coaches. 


    Deb Beaton-Smith founded Beat Music Management 17 years ago to provide management and leadership in the music industry. She is experienced with large and small scale events, conferences, award ceremonies, artist services and venue support. Her experience includes: current acting Executive Director BC Music Festival Collective; Creator & Project Manager BC Music Festival Economic and Socio-Cultural Survey; Director Rifflandia Gathering Music Conference; Sr. Project Manager Victoria's Canada 150; Director Artist Relations, Grants & Development for Rifflandia Festival; Host Chair and Co-Producer BreakOut West/Western Canadian Music Awards 2015.  Deb is experienced in both grant writing and adjudication for multiple music organizations including: Creative BC, Music BC, FACTOR, JUNO Awards, MusiCounts, Canadian Folk Music Awards, and the Western Canadian Music Awards.

    Programs Coaching: Music Company Development, Music Industry Initiatives, Live Music

    Kim Thé is the founder of Pebble Star Artists, a Vancouver-based booking and arts management agency, specializing in booking artists into theatres, festivals, events and schools. She also works alongside her husband and JUNO-nominated children’s musician, Will Stroet of Will’s Jams, and manages the business operations of their jointly owned company, Pebble Star Productions. Kim passionately works to amplify the voices of diverse artists, who specialize in creating inspiring and educational shows for young audiences. She has 10+ years of experience writing various types of grants for Creative BC, Music BC, FACTOR, Canada Council for the Arts and the First Peoples' Cultural Council. 

    Programs Coaching: Music Company Development, Live Music


    Rae Spoon is a trans, nonbinary, disabled musician and producer based on T’sou-ke Nation Territory in Sooke. They have been releasing albums and touring internationally for over twenty years. They have been nominated twice for the Polaris Prize. Rae runs Coax Records, an independent record label that attempts to make space for underrepresented artists. Since 2015 they have released forty-seven albums. Rae has mentored artists through grant-writing and music releases.

    Programs Coaching: Music Company Development, Career Development

    Nancy Lee aka Which Nancy is a music curator, media artist, event organizer, artistic mentor, and music video director based in Vancouver. Nancy is a co-founder of electronic music and art collective Chapel Sound and CURRENT Symposium, an intersectional and multidisciplinary initiative featuring artistic and educational programming for women, nonbinary artists and artists of colour. Nancy works with artists and organizers in DIY and underground spaces, and genres spanning from rap, RnB, club, experimental electronic, ambient, bass, house and techno. Over the past few years, Nancy has received grants from Creative BC, City of Vancouver, Canada Council for the Arts and BC Arts Council. She is keen to offer support for emerging artists, BIPOC and queer artists, artists from immigrant families, and artists whose first languages are not English. 
    Languages: English, Mandarin, and limited Cantonese
    @whichnancy / /
    Photo by May Troung 
    Programs Coaching: Music Company Development, Music Industry Initiatives, Live Music

    Sage McBride lives in Fernie BC where she is a member and managing partner in the alternative folk rock band Shred Kelly. She is the grant writer for the group and has experience writing successful grant applications for Amplify BC, FACTOR, Music BC and Radio Starmaker. She is passionate about collaboration and excited to be a grant coach for the Kootenay Region.

    Programs Coaching: Music Company Development, Career Development, Live Music

    Sign up for a 1-hour grant coaching session with Sage McBride



    The deadline for the completion of 2020/21 Music Company Development program final reports is October 1, 2021.

    Recipients will be unable to access further funding through Amplify BC until the final report has been completed.


    The deadline for Amplify BC 19/20 projects has been extended to December 15, 2020Final reports will still be accepted on an ongoing basis. Please contact Creative BC staff if you need to request an extension. 

    Creative BC has provided additional flexibility to Amplify 19/20 recipients due to COVID-19. Please review Creative BC's Grants and Cancellation Policy and the FAQ's for Amplify BC Grant Recipients to learn how your project will be impacted. 


  • If you have questions or need assistance, please contact:

    Mizzy Mejia | Program Coordinator, Music
    Phone: +1 236 455 0946