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The Creative BC Brand Assets can be used for digital and print applications. Please use the resources below to understand proper use of the Creative BC identity.

All funding program recipients must acknowledge government funding per program and sponsorship guidelines, and should reflect the joint logo of Creative BC and the Province of British Columbia.

All eligible productions for Film Incentive BC and accredited productions under Production Services Tax Credit program are requested to acknowledge the participation of the Province of British Columbia and reflect the joint logo of Creative BC and the Province of British Columbia on screen.

All artwork must be submitted online for approval using the Third-Party Use form.

Third-Party Use Form

Please ensure you have read all guidelines and policies before submitting your artwork for approval.

Visual Tip Guide

Best practices and guidelines for use of the Creative BC | Province of British Columbia joint logo

Policies + Approvals Process

This policy explains how you may use Creative BC’s logos, trademarks and other brand assets, as well as how you may reference Creative BC and our programs and services in text and pictures.

If you wish to use any brand asset in a manner not provided for or authorized by this policy, please submit a request to brand@creativebc.com.

This policy is subject to revision without notice by Creative BC at any time.

Using our logo

It is a requirement that any individual or entity receiving funding from Creative BC, and thereby the Province of British Columbia (City of Vancouver for Vancouver Music Fund recipients), recognize the support in all promotional materials with the joint logos available on this page.

Your use must not mislead anyone as to our sponsorship of, affiliation with or endorsement of your company or your products or services.

Joint Logo Visibility
Prominent recognition of Creative BC funding is required by all sponsored or funded individuals and entities, including the full joint Creative BC/ Provincial Government logo (BC Mark), or City of Vancouver logo (Vancouver Music Fund recipients only). Examples include, but are not limited to: news releases, websites, print publications, promotional banners and advertising materials (both physical and digital), videos, CD artwork, brochures, pamphlets, posters, banners, event slideshows, or activity where display materials are used.

Linking back to Creative BC
Creative BC’s brand assets must be used in a respectful manner. Our brand assets may not be used in a way that harms us, our products or services, or in a manner which, in our opinion, lessens or otherwise damages our reputation or the goodwill in our brand assets. In other words, please do not associate our brand assets with any illicit or illegal activities or use them in a way that is deceptive or harmful.

Screenshots
If your screenshots of Creative BC’s websites contain the personal information of third parties, you need to get the written consent of the relevant third parties before publication is permitted.

You may not display ad copy on screenshots of our websites.

 

Obtaining approval

All applications of the joint logos must be submitted for approval to Creative BC and their partner.

All funding recipients and motion picture tax credit recipients are to obtain approval of the Creative BC | Province of British Columbia joint logo through the Third Party Use online webform.

Vancouver Music Fund recipients are to obtain approval of the Creative BC | City of Vancouver joint logo Third Party Use online webform. 

Approval of your submission will take between 2 and 5 business days and we aim to be prompt to respond. Inquiries as to the status of your submission may be sent to brand@creativebc.com

Creative BC’s brand assets are our exclusive property. All goodwill that results from your use of our brand assets will be solely to our benefit. You will not take any action that is at odds with our rights or ownership of our brand assets. Where used on a web page, our brand assets, as well as the mention of our name, should include embedded hyperlinks to our homepage: www.creativebc.com.

 

Trademarks

Please display any affiliated Trademarks, such as our World of Looks name, with an accompanying symbol.

Creative BC’s trademarks such as Creative BC, CrBC, the British Columbia Creative Industry Catalyst tagline, Reel Green™, World of Looks, Creative Pathways, CIERA, CIERA | Creative Industries Economic Results Assessment, and any logo versions of those marks are owned by Creative BC.

 

Guidelines

Guidelines

The following two-page guideline will help you understand the applications requirements for the joint logo.

Download the usage guidelines + tips

Formats

All versions of the Creative BC/Province of British Columbia joint logos are available in PNG and SVG formats. The SVG versions should be used for all print versions including digital and offset printing. The PNG version of our logo should be used for web and digital applications.

 

Graphics Criteria

1. Logos should appear in two-colour version whenever possible. When the background field is light, the logos are to appear in its preferred positive two colour version. For dark backgrounds, a reverse image is also available.

2. To ensure high quality, do not cut and paste graphics, instead, insert graphic files of the appropriate file format directly into your materials.

3. The proportion (height-to-width ratio) must never be changed when reducing or enlarging a logo.

4. When only one colour is available for use, the solid-colour version is provided in both positive and reverse.

Individuals must follow the guidelines above when choosing the appropriate format for a light or dark background.

Where the B.C. Mark appears against a detailed background, such as a photograph, users are required to ensure that the detail and tonal value of the background permit the mark to remain legible and prominent.

Colours and hues that conflict with the values and hues of the B.C. Mark’s colours are to be avoided.

The B.C. Mark and Creative BC logo are to be visually similar in size.

Production Services Tax Credit | PSTC On-Screen Credits

Recipients of the PSTC Tax Credit

All accredited productions are requested to include the following in the on-screen credits:

1. Acknowledgement

With the participation of the Province of British Columbia

Production Services Tax Credit

2.  Creative BC / BC Government logo

Download below

 

Film Incentive BC | FIBC On-Screen Credits

Recipients of the FIBC Tax Credit
All eligible productions are requested to include the following in the on-screen credits:

1. Acknowledgement

With the participation of the Province of British Columbia

Film Incentive BC

2. Creative BC / BC Government logo

Download below

 

Amplify BC Recipients

Congratulations on receiving funding through our Amplify BC fund! 

Use the resources on this page to use Creative BC and the Province of British Columbia’s brand assets appropriately when acknowledging support for your projects.

All projects funded by Creative BC must acknowledge Creative BC and the contribution made by the Province of British Columbia using the joint logo provided.

Download JPG and SVG files below once you have completed reading through the guidelines and submission approval process. Assets on dark or black backgrounds must use the colour reverse logo.

CDs, Vinyl and Video – Please note that it’s important the funder’s logo be legible and that the “Very small reproduction version” only be used in circumstances where space is limited by the overall size of the physical asset. When there is any doubt, please be as generous as possible in sizing the logo in order to avoid delays or incremental costs due to returned artwork revisions.

 

SUBMISSION OF PROOFS FOR APPROVAL

Artwork must be submitted for approval. Turn around is 2 – 5 business days and we will work to make it as fast as possible! Once you have read through our guidelines and tips, submit your proofs through the online Third Party Use form.

 

COPY AND SOCIAL MEDIA

  1. About Creative BC: View our boilerplate copy below if you need an overview of our services. 
  2. Social Tags: For social media mentions please tag @creativebcs on Twitter, Facebook, LinkedIn and Instagram.
  3. Acknowledgement Text: When you mention the Creative BC and the Province of BC, please use the following language: Supported by Creative BC and the Province of British Columbia
  4. Creative BC Name: For public acknowledgement, the full name Creative BC should be used
Vancouver Music Fund Recipients

Congratulations on receiving funding through our Vancouver Music Fund!

Artwork must be submitted for approval through the online Logo Approval Form. Please leave 2-5 business days for approval. You will receive separate approval emails from Creative BC and the City of Vancouver. 

Use the resources on this page to use Creative BC and the City of Vancouver brand assets appropriately when acknowledging support for your projects.

All projects funded by Creative BC must acknowledge Creative BC and the City of Vancouver using the joint logo provided.

Download JPG and SVG files below once you have completed reading through the guidelines process. Assets on dark or black backgrounds must use the color reverse logo.

CDs, Vinyl and Video – Please note that it’s important the funder’s logo be legible and that the “Very small reproduction version” only be used in circumstances where space is limited by the overall size of the physical asset. When there is any doubt, please be as generous as possible in sizing the logo in order to avoid delays or incremental costs due to returned artwork revisions.

LOGO REQUIREMENTS

Download JPG and EPS files below to recognize support on your CD, LP, music video or marketing materials. Assets on dark or black backgrounds must use the color reverse logo.

Review the City of Vancouver’s Visual Standards Guide in order to apply logos correctly: 

City of Vancouver Visual Standards Guide (Last Updated: June 2021)

DOWNLOAD OUR JOINT LOGOS

Download below

If you have any questions, please contact: 

Gina Loes
Program Analyst, Music
Creative BC
gloes@creativebc.com

or

Tyler Fitzwalter
Graphic Design Team Lead
Corporate Communications
tyler.fitzwalter@vancouver.ca

 

COPY AND SOCIAL MEDIA

  1. About Creative BC: View our boilerplate copy below if you need an overview of our services.
  2. Social Tags: For social media mentions please tag @creativebcs on Twitter, Facebook, LinkedIn and Instagram and City of Vancouver @cityofvancouver on Twitter, Facebook, LinkedIn, and Instagram.
  3. Acknowledgement Text: Please use the following language: Supported by Creative BC and the City of Vancouver
  4. Creative BC Name: For public acknowledgement, the full name Creative BC should be used

 

Logo Downloads

Click to download Creative BC | Province of British Columbia Joint Logos

For funding program and motion picture tax credit recipients. By downloading our logos, you are acknowledging that you have read all guidelines, policies and protocols for using the Creative BC and Government of British Columbia brand assets.

Click to download Creative BC | City of Vancouver Joint Logos

For Vancouver Music Fund recipients only. By downloading our logos, you are acknowledging that you have read all guidelines, policies and protocols for using the Creative BC and City of Vancouver brand assets.

Boilerplate Copy

Boilerplate Copy

Cut and paste the text below into your document as required.

About Creative BC
Creative BC is an independent society created and supported by the Province to sustain and help grow British Columbia’s creative industries: motion picture, interactive and digital media, music and sound recording, and magazine and book publishing. The society delivers a wide range of programs and services with a mandate to expand B.C.’s creative economy. These activities include: administration of the provincial government’s motion picture tax credit programs; delivery of program funding and export marketing support for the sector; and provincial film commission services. Combined, these activities serve to attract inward investment and market B.C. as a partner and destination of choice for domestic and international content creation. The society acts as an industry catalyst and ambassador to help B.C.’s creative sector reach its economic, social, environmental and creative potential both at home and globally.

Last updated January 2021

Programs and Services
  • Motion Picture Tax Credits
  • Provincial Film Commission
  • Funding Programs
Who are Creative BC's clients?

Our clients span across the sector including the companies, industry stakeholders, associations, the province’s creative workforce itself, and the policymakers relevant to the creative industries we serve. We strive to sustain and elevate the creative industries in British Columbia through collaboration and deepening of these key relationships. 

Location + Contact

7 West 6th Avenue, Vancouver, BC, V5Y 1K2
Hours: 9am – 5pm, Monday – Friday
Main Office: 1-604-736-7997
Email: brand@creativebc.com and info@creativebc.com

Contact us

For questions and clarifications about our process, email brand (at) creativebc.com.